I'll Get the Tip | Peter Friedman | Celebrity Pop Icons Book

“I’ve had the good fortune to be around people that other people want to be around. This book is about those moments.”

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You’ve probably never heard of Peter Friedman

but he’s been around some of the biggest celebrities, best companies, and boldest television campaigns of the last half century. Now, Peter recounts a few of those moments when the most popular people on the planet interacted with an unknown ad guy.

A heartwarming collection of stories filled with anecdotes and life lessons, I’ll Get the Tip brings you both center stage and behind the scenes with icons of sport, music, politics, and entertainment. Through Peter’s good-natured storytelling, you will experience a fun and fascinating trip into a world that few people get to see—alongside one of the largely invisible but extremely valuable professionals who help make television commercial magic.

ABOUT THE AUTHORS

PETER FRIEDMAN has spent his entire professional life as a television commercial and video producer. His five-decade career includes heading the Lucasfilms commercial production company, serving as the first Global Head of Television Production for Nike, running the worldwide broadcast production team for McCann Erickson, and acting as the production head for PGA TOUR Entertainment. From Michael Jordan to Justin Bieber, Bill Clinton to Bono, and Ted Kennedy to Tiger Woods, Peter has worked with an astounding list of celebrities. Having filmed around the world while largely based in New York and Los Angeles, Peter now lives more quietly in Newtown, Connecticut. But don’t call him retired; he’s still producing commercials and a variety of video content as a consultant for several top brands.

GRANT COPELAND is the President and Chief Creative Officer of WORX – a Connecticut-based marketing agency. A friend (and fan) of Peter’s, Grant casually remarked that he “might be able to help write something about your career” while the two drove to a New York Islanders game a few years ago. And now, here they are.